HIGH QUALITY VIDEO PRODUCTION
Capturing Legacy: A 5-Day Educational Retreat at the Louis Armstrong House Museum
In collaboration with the Louis Armstrong Educational Foundation and Queens College, a transformative 5-day institute was held at the Louis Armstrong House Museum in Corona, Queens. This case study outlines the project to document and film the institute, showcasing how educators were immersed in the newly digitized Armstrong Archives while connecting the legacy of one of America’s first pop icons to their classroom practices.
PROJECT SERVICES
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High-Quality Video Production Services
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Content Repurposing Strategies
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Strategic Content Deployment Solutions
BEFORE
Website could improve showing who the foundation supports
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No video content!!!
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outdated photos,
lacks the 'why' of the foundation's mission
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THE OPPORTUNITY
Louis Armstrong Educational Foundation came to Missing Frequencies Creative Studio in search of documenting the 5-day institute to showcase their educational prowess, preservation efforts, and legacy continuance. Relying heavily on photography as their social proof, the content failed to resonate with donors, grantees, and the general public. They desperately needed to highlight their mission through high-quality video production and documentation to ensure their mission remains relevant for years to come.
MISSING FREQUENCIES PROCESS:
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Research and Preparation:
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Conducted preliminary meetings with the Louis Armstrong Educational Foundation and Queens College to understand their vision and objectives for the institute.
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Developed a detailed filming schedule, aligning with the daily agenda of workshops, discussions, and activities.
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Filming Strategy:
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Designed a multi-camera setup to capture workshops, interviews, and participant interactions seamlessly.
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Focused on key moments, such as educators engaging with the Armstrong Archives and participating in hands-on activities led by artists and experts.
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Content Development:
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Created engaging video segments featuring:
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Workshop highlights
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Expert interviews discussing Armstrong’s influence
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Participant testimonials reflecting on their learning experiences
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Incorporated B-roll footage of the museum, archives, and the surrounding community to provide context and depth.
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Post-Production:
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Edited the footage into cohesive video segments that effectively tell the story of the institute, showcasing both the educational content and the participants’ experiences.
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Added graphics, captions, and background music to enhance engagement and accessibility.
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THE ASSET
OBSERVATIONS
The documentation and filming process was rather easy due to the detailed pre-production. Each day was carefully scheduled to include a diverse set of presenters, activities, and hands on archival experiences. This made for highly engaging content capture where the educators were deeply intertwined with Louis Armstrong's legacy. Missing Frequencies Creative Studio had an all encompassing yet nimble production team on site to effortlessly maneuver between The Louis Armstrong House Museum, The Louis Armstrong Center, and Queens College. Post-production was easy as we noted key moments captured throughout the week and were able to produce an energetic narrative piece for the Louis Armstrong Educational Foundation to use for all future teaching summits.
